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Landing Shelf Space with Persistent Outreach | Julian Tcherassi | Magiktea

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Julian Tcherassi is the founder of Magiktea, the first USDA Organic & Wildlife Friendly certified palo azul tea brand in the world.

Under his leadership, Magiktea has grown from a small independent startup into a nationally recognized wellness brand, now available in over 1,000 health food stores nationwide.

Passionate about natural remedies and sustainability, Julian started Magiktea with the mission to share sustainably sourced palo azul so that everyone can enjoy Mother Nature's most magical tea.

In This Conversation We Discuss:
[00:00] Intro
[02:06] Spotting an opportunity from personal experience
[02:56] Starting a business through personal readings
[05:06] Prioritizing retail over DTC for early traction
[06:53] Offering consignment as visibility strategy
[10:31] Callouts
[10:41] Embracing rejection as early sales training
[14:43] Sponsor: Klaviyo
[16:49] Learning advertisement tactics from other founders
[18:41] Optimizing website to support conversions
[26:46] Sponsor: Intelligems
[25:46] Improving listings to outshine competitors
[29:26] Leveraging Amazon for exposure and sales
[33:25] Sponsor: Electric Eye
[34:31] Analyzing your brand for the winning message

Resources:
Subscribe to Honest Ecommerce on Youtube https://www.youtube.com/c/HonestEcommerce?sub_confirmation=1
Fluorescent alkaline palo azul tea https://magiktea.com/
Follow Julian Tcherassi https://www.linkedin.com/in/julian-serrano-tcherassi-97a891156/
Get your free demo https://www.klaviyo.com/honest
Book a demo today at https://www.intelligems.io/
Schedule an intro call with one of our experts https://electriceye.io/connect

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Review Link: https://getpodcast.reviews/id/1447700156

Honest Ecommerce is a weekly podcast, community & educational resource providing online store owners with honest, actionable advice to increase their sales and grow their business. Visit https://honestecommerce.com/ for more information.

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COUNTRY HITS
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shopify, shopify experts, ecom
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